A golden oldie, one of our favourites, we had lots of freedom and great creatives (Mark Shanley & Paddy Treacy) which made for lots of visual japes and capers. We took the in camera match cut idea to the extreme and wanted folk to notice something different every time
True Story: We both spent a summer working in a school Uniform Factory in San Francisco in the late 1990’s, and based the ‘measuring the guy for a suit’ scene on that. So this in some ways is some of our most personal work.
Agency: DDFH&B (&R.I.P)
Art Director: Mark Shanley
Copywriter: Paddy Treacy